Analysis: The Business of Screen Content

TV or not TV? - That is the Question

TV or not TV? - That is the Question

  • 07/Dec/17
  • by Simon Britton

FTA and pay TV still exert a magnetic force on creators who aspire to make a living from scripted content. There's still something about the promise of a paycheque for a simple transaction - we produce it and you pay us for it. Leave the marketing to someone else. A bunch of YouTubers are about to make the move.

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Goliath, meet David.

Goliath, meet David.

  • 21/Apr/16
  • by Simon Britton

It's hard to imagine a new platform luring content creators away from the Google/YouTube behemoth. Much as creators rail against the perceived imbalance of their value proposition,

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Kids in Hall of Mirrors

Kids in Hall of Mirrors

  • 18/Mar/16
  • by Simon Britton

We all know that most young kids don't watch FTA TV any more. But it still comes as a bit of a shock when you

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2016 Bonanza for Oz Onliners

2016 Bonanza for Oz Onliners

  • 20/Dec/15
  • by Simon Britton

Things are looking good for Oz onliners in 2016. Screen Australia is playing Santa to onliners with two funding rounds over the silly season,

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Could Dressmaker Sew Up Pirates?

Could Dressmaker Sew Up Pirates?

  • 04/Dec/15
  • by Simon Britton

The huge success of The Dressmaker at the local box office suggests that it will be heavily downloaded in Australia. We've seen the effect that

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YouTube Red - First Look

YouTube Red - First Look

  • 20/Nov/15
  • by Simon Britton

As promised last week - I've been looking at YouTube Red and here's my first take. Quick recap - the service isn't available in Oz yet,

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