Last year Vimeo lost CEO Kerry Trainor. A few months later, interim CEO and IAC Board Member Joey Levin said the company would not chase SVOD businesses like Netflix and Hulu. Then, in November, the company flipped that strategy and announced a paid subscription plan for 2018. Today, Vimeo has shuttered those plans and will now focus on the creative community on the platform. It has also reduced the staff to not include the original programming team it had hired earlier this year, which includes Alana Mayo from Paramount and Kesila Childers from Bunim/Murray Digital Productions.