• Member Project: The Golden Age of Piracy - Documentary
  • Member Project: Small Time Gangster - Comedy
  • Member Project: The Black Temple - Fantasy
  • Member Project: Hunter n Hornet - Appisode Series - Comedy
  • Member Project: Complex - Drama
  • Member Project: Love Bytes - Comedy
ScreenPro comment: “In the film industry we have always focused on the B2B angle to get our films financed, but social media and crowd-funding allows a new paradigm shift. We can focus on business to consumers instead. The music industry adapted to this shift a long time ago and now the time is ripe for the film industry,” said Mai in a statement.
Read the article at Variety
ScreenPro comment: Perhaps the biggest misconception in the entertainment industry is that people buy content, when in fact, we buy experiences. We buy context. The real value of content is not so much a function of the product itself, but what it means to us, and how it mirrors the self back and makes our own lives seem infused with meaning.
Read the article at MIP Blog
ScreenPro comment: New research from Spotify shows that music piracy via BitTorrent dropped 20% in Australia during the first year the streaming platform was operational. The drop was mostly driven by casual file-sharers, and the number of hard-core pirates remains stable.
Read the article at Torrent Freak
ScreenPro comment: So far, however, most fan funding channels have yet to see massive adoption from the users, in part because they’re still getting the word out that the option is available.
Read the article at Daily Dot
ScreenPro comment: Further blurring the boundaries between old and new media.
Read the article at TubeFilter
ScreenPro comment: With over five million subscribers and half a billion views, classically-trained violinist Lindsey Stirling has just partnered with Maker Studios to handle her YouTube channels, advertiser relations, and more.
Read the article at TubeFilter
ScreenPro comment: After the sale of Maker Studios to Disney and the move by Otter Media for Fullscreen, speculation is that StyleHaul is the next MCN target. Certainly audience numbers justify the interest, but look to the future for the real reason why.
Read the article at nScreenMedia
ScreenPro comment: Flying sharks, branded yachts and new media moguls – Are there any borders left in the TV industry?
Read the article at MIP Blog
ScreenPro comment: I have run 11 crowdfunding campaigns for filmmakers over the last two years. Collectively, these campaigns have raised over $400k, with an average donation of $194.30 per person. These campaigns have taught me a lot along the way, and I am happy to share some tips with all of you.
Read the article at Pozible
ScreenPro comment: U.S. teenagers are more enamored with YouTube stars than they are the biggest celebrities in film, TV and music.
Read the article at Variety Digital
ScreenPro comment: While Sylvester Stallone expressed sadness at the leak, Kellan Lutz was more upbeat, predicting that Internet pirates would still go to the theater following their illegal downloads.
Read the article at Torrentfreak
ScreenPro comment: In today’s increasingly fragmented media world, dozens of TV shows are trying to convince the public to tune in at a certain time everyday. Almost every TV show has a Facebook page and a Twitter account to engage with their audience as well as market their show and characters. Therefore, TV execs need to get more creative with their marketing efforts, especially when it comes to marketing to Millennials.
Read the article at MIP Blog
ScreenPro comment: Anyone can build an audience on YouTube, but what can really separate you from the others is having the ability to turn your audience into a family.
Read the article at Real SEO
ScreenPro comment: If you asked me how I came to the film world and I told you I essentially started by selling vintage clothing on eBay, you would probably think I answered the wrong question. This myopic line of thinking is exactly why you might think it’s hard to make, sell, and distribute a film.
Read the article at Hope for Film
ScreenPro comment: Despite serving as two of the YouTube community’s most familiar faces, Rhett and Link only release a new video on their main channel about once a month. This causes any new offering from the comedy duo to merit celebration, but their latest video is particularly brilliant. Rhett and Link teamed up with Choice Hotels for “I’m On Vacation“, a music video about hitting the beach, working at an ice cream sandwich factory, and the zombie apocalypse.
Read the article at tubeFilter